Strategy in Business

The Promise (and Perils) of Open Collaboration

Companies like IBM and P&G have prospered by opening their borders, but there are cautionary lessons from the quality movement of the 1980s. The biggest obstacle presented by both approaches is that they require companies to make deep changes in the way knowledge is controlled and shared. Companies that implement these changes successfully will command an enormous and lasting edge over rivals that do not.

To read the full analysis:
http://www.strategy-business.com/article/09302

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